Category: Latest News

beyerdynamic launches ‘TYGR 300 R’ – an Open-Back Circumaural Gaming Headphone in India

beyerdynamic GmbH & Co. KG, the German brand known for its innovative audio products with the highest sound quality and pioneering technology, officially announces its open-back circumaural (around-the-ear) gaming headphones TYGR 300 R in India. The headphone allows for outstanding sound while being irresistibly easy to use – simply plug-in and play.

beyerdynamic TYGR 300R image

Platform-independent Top Performance

The TYGR 300 R is an open-back circumaural headphone with true professional sound reinvented for gaming. It features a high wearing comfort and detailed sound that creates a unique adventure and brings gaming to another level. We bet you will hear sounds that you have never experienced before. The magnificent soundstage of the TYGR 300 R is adapted for accurate and fast in-game sound localisation. The open-back design and innovative acoustic-fleece emphasise the spatial sound environment. The result is a perfectly balanced sound for an impressive gaming experience.

 

Comfortable Design with Quality Materials

Time is limitless when you are in a game. The TYGR 300 R is combined with carefully selected materials, a lightweight design and a robust build to provide the perfect synergy between comfort and quality. Even the sound is optimised for ultimate wearing comfort. The integrated acoustic-fleece helps prevent fatigue due to sharp highs as it levels the high frequencies without any loss of detail. Nothing should stand between you and those long gaming sessions.

 

Designed to be used for years ahead, the TYGR 300 R is a solid long-term investment. The materials used are carefully handcrafted by highly skilled experts in Germany. This degree of manual workmanship results in a unique level of quality and ensures that the headphones will fit comfortably for years and years to come. In the tradition of gaming legend MMX 300, the TYGR 300 R is manufactured in Germany, presenting the extraordinary build quality beyerdynamic headphones are famous for.

 

 

 

 

Hardware Upgrade to Legendary

beyerdynamic is known to hold its products to the highest quality standards. The TYGR 300 R’s playback sound is vivid and very transparently via its open-back design. The beyerdynamic TYGR 300 R is designed with extreme care and high-quality standards. It features a solid perforated housing with velour ear cups for added audio performance and comfort. The metal headband is also provided with a soft velcro-gripped leatherette cushion for prolonged use without causing any discomfort.

 

The 300 R is a great pair of performance cans for both professional gamers and audio buffs. It sports a fixed 1.6-metre tangle-free cord with a gold-plated 3.5mm audio jack that can be used on any smartphone, tablet, desktop PC or laptop. The beyerdynamic TYGR 300 R can easily be hooked up to gaming consoles too. Additionally, a 1/4th-inch 6.35mm adapter is included for those who prefer using it with professional equipment such as amplifiers, mixers or alike.

 

Availability and price

 

The beyerdynamic TYGR 300 R Open-Back Gaming Headphone is exclusively available on Amazon.in for a price of Rs 15,499 (inclusive of all taxes) with a standard industry warranty of 2 years.

 

 

Technical data: TYGR 300 R

 

Transducer Dynamic
Acoustic design Open-back
Frequency response 5 – 35.000 Hz
Nominal impedance 32 Ω
Transmission Wired
Length & type of cable 1.6 m / fixed / straight cable
Connection plug Gold-plated stereo plug (3.5 mm) / 1/4-inch adapter (6.35 mm)
Weight (without cable) 290 g
Scope of delivery TYGR 300 R

Drawstring bag

6.35 mm adapter jack

 

Inbase launches “Boom Plus” Wireless Speaker in India

Inbase, a leading name in the innovative and portable digital product market launches its new wireless speaker “Boom Plus” in India. The wireless speaker is versatile and easy to carry for any outdoor activities or parties or even special occasions.

 

The newly launched speaker boasts of delivering a blasting sound with astounding voice clarity while promising long-lasting battery life. The latest Bluetooth 5.0 ensures uninterrupted connectivity with any phone. Boom Plus is amazingly slim and compact, with IPX6 ratings, making it water-resistant that allows one to enjoy their favourite music in the rains and even besides the pool.

 

With a staggering battery capacity of 500 mAh (in-built capacity), one can enjoy 4 hours of playtime. Available in Splashy Red, Metallic Grey, Olive Green and Pacific Blue colours, Boom Plus certainly promises to deliver the punch while jazz up the style quotient with its elegant looks. The speaker is also equipped with an in-built microphone that comes in handy for calling and also houses a TF Card Slot and USB Charging Port.

 

Speaking on the launch, Aashish Kumbhat, Founder and Director, Inbase commented “With the launch of Boom Plus Wireless speaker, we are bringing in a must-have an innovative and premium product that will not only add up to your style quotient but will also promise an unmatched audio quality for our young users. We at Inbase are committed to offering a varied and versatile product range with stylish looks that promise to complement your nifty lifestyle”.

 Boom Plus Wireless Speaker (1)

Inbase Boom plus Wireless Speaker Features:

Smart pairing

 

Boom Plus comes with True Wireless Connection (TWS) that allows the connection of 2 speakers, so that you enjoy music from 2 speakers wirelessly through Bluetooth 5.0 up to an operational distance of 10 meters.

Rich and Distortion-Free Music

 

The wireless speaker produces an amazing stereo sound, thanks to its high sensitivity drivers. One can listen to their favourite music with exceptional clarity and can enjoy distortion-free music.

 

Multiple Buttons

 

The wireless speaker has various buttons such as power off/on, volume buttons, TWS function and stop & play.

 

 

 

Powerful Bass and Long Battery

Boom Plus has a 3Watt stereo speaker with enhanced drivers that provides you rock and roll bass for 4 hours straight.

Pricing and Availability:

 Inbase Boom Plus (Splashy Red, Metallic Grey, Olive Green and Pacific Blue Colour) is available at an introductory price of INR 1,499/- and can be bought from all the leading retail stores and e-commerce platforms.

 Boom Plus Wireless Speaker (2)

Poly Introduces Speakerphones in India that Bring Professional-Quality Audio to Your Home and Office

Poly (NYSE: PLT), today unveiled the Poly Sync Family, a new line of smart, USB and Bluetooth speakerphones. These Poly devices use proprietary microphone technology to track the talker, not the noise.

 

The Poly Sync 20, Poly Sync 40 and Poly Sync 60 speakerphones are designed to enable today’s need to work fromPoly-Sync-20-Side-High-Res-RGB

anywhere – whether that’s a remote work location at home or a conference room in the office. Poly Sync speakerphone’s USB and Bluetooth® connectivity options offer flexibility, while its intelligent microphones can easily detect voices throughout the room to enable crisp audio quality for both work and entertainment. For seamless voice integration, connect Poly Sync speakerphones to your Siri or Google voice assistant and check even more off your to-do list without lifting a finger.

 

“Most of the workforces in India and across the world are transitioning towards a hybrid working model”, said Ankur Goel, Managing Director for Poly India and SAARC. “The Poly Sync family redefines speakerphones moving forward. More importantly, the elevated user experience that enterprise-grade gear brings to the table will be key to enhancing productivity for every work style.”   

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Poly Sync 20 & Poly Sync 20+

 

With best-in-class audio and a three-microphone array, Poly Sync 20 and Poly Sync 20+ speakerphones are ideal portable solutions for today’s hybrid work environments. A remarkable sounding three-in-one device, it’s a personal speakerphone, a portable music speaker and a smartphone charger all in one. Its compact, sleek design and carrying case make it perfect for users on the go. Advanced digital signal processing algorithms ensure both sides of the call can be heard clearly, simultaneously, and a programmable button allows users to personalize their Poly Sync 20 with their favorite functions like music pause/play or voice assistant – all with a single touch. The Poly Sync 20+ includes a BT600 USB adapter for seamless Bluetooth connectivity options.

 

Poly Sync 40

 

The Poly Sync 40 speakerphone features even bigger sound than the Poly Sync 20, with microphones that allow for greater pickup range as well as the convenient smartphone charging capabilities to support today’s hybrid work environments. IT or the user can choose to wirelessly daisy chain two units to adapt and expand the reach within varied conference room sizes. Poly Sync 40 features a long-lasting battery with up to 20 hours of talk time and the automatic Bluetooth unpairing option allows users to quickly disconnect Bluetooth devices after a meeting.

 

Poly Sync 60

 

The Poly Sync 60, the largest speakerphone in the Poly Sync Family, incorporates all of the spectacular features in the Poly Sync 20 and Poly Sync 40, but is designed for larger meeting spaces and conference rooms. With a six-microphone array and intelligent LED features, the device can automatically track voices within the meeting room and adapt to make sure the other end of the call has a great audio experience. With its two large built-in speakers, the Poly Sync 60 easily fills the room with rich, crystal clear audio. Connect a USB video camera to the device for complete AV connectivity.

 

While the Poly Sync Family offers solutions for workers in any location, they also help IT managers who can oversee and improve workforce fleet deployment and allow remote management of Poly Sync devices. This service is sold separately.

 

Availability

 

  • Poly Sync 20 is now available in India
  • Poly Sync 40 and Sync 60 will be available later in 2021

Expansion, Diversification, Digital Presence on Top Priorities of Partners in 2021

After going through a roller coaster ride in the COVID-19 hit year of 2020, Indian IT channel is all set to kick start the year 2021 with hope and optimism. Channel partners say that the previous year was instrumental in redefining their business strategies to adapt to the New Normal. According to them the IT hardware business will maintain the growth momentum in 2021 as virtual and contactless engagement gain prominence and segments such as Storage, Server, Networking and Gaming PC (All-in-one) will stimulate the industry growth.

Key Learnings from Corona Crisis

The corona crisis and subsequent nationwide lockdown made several established notions irrelevant and one of those is a physical presence. The rapid adoption of remote working and distance learning has taught us the new way of engagement both formal and informal. In such a scenario, a strong digital footprint is absolute for seamless communication with target customers. Partners have also realised the importance of online presence and hence, creating a company website and social media handles is one of the top priorities of partners in 2021.

“During the pandemic time, we realised the necessity of an online presence to keep our business up and running. This year our priority is to launch a company website and social media handles to promote our business”, Mr. Ankit Dugar, Director of Kolkata based Grapewine Networking Pvt Ltd., adding, “We are also contemplating to list our company on the GEM portal to enter into the B2B business.”

Another key learning was effective and regular communication with customers. Partners focused on strengthening their customer relations to ensure recurrent business. “As not much business was happening in April, May and June, we decided to strengthen our relations with customers so that when the lockdown is lifted, they will first remember us for their requirements”, said Mr. Nichay Gupta, Director of Mumbai based DataForce.

Partners also realised the importance of having a healthy bottom line during the pandemic. Hence, striking a balance between revenue and profit is crucial for the channel business in this year.

Business Roadmap and Growth Plans 

Expansion and diversification are the key focus areas of the business roadmap of channel partners. Many partners are exploring to step into the growing PC and Gaming business, whereas some of them are focused on geo-expansion and B2B business.

“Our key strategy will be expanding our reach by offering new Enterprise-level products & solutions and grow our wallet share with our existing clients. Hiring seasoned professionals and training the existing team will also be our priorities this year. We plan to expand our team by 25% and increase revenue by 40% in 2021”, said Mr. Amit Mittal, MD of Shree IT Solutions, Gurugram.

Gaming is another vertical, which witnessed a steady growth during the lockdown. Consumers prefer to buy Gaming desktops and laptops for entertainment as well as for work/learning. The demand for gaming solutions and accessories will continue to grow in 2021, hence, partners are building their capabilities to tap this market. Within gaming PCs, customers are opting for All-in-one desktops, which is currently the rapidly growing category within the PC segment.

“The demand for Gaming products and accessories has increased in 2020, especially, during the initial months of the lockdown. Gaming segment grew exponentially as people relied on online gaming for entertainment. We are increasing our focus on the Gaming hardware and accessories segment in 2021”, said Mr. Tarun Aggarwal, Director of Digit Computer, New Delhi.

Partners also see growth prospects in the SMB vertical where the demand for PC, networking and server/storage solution is huge. Talking about the business roadmap, Mr. Debashis Kunti, CEO of Kolkata based Iserve Solution and Services Pvt Ltd, said, “The demand for desktops and notebooks is huge in the enterprise vertical. Every month we get thousands of inquiries and we look forward to being more active in the B2B space through GEM. We will focus on the government agencies and SMBs in West Bengal. Being a prominent RD, we also plan to support our local partners from WB and Jharkhand to crack the Corporate deals.”

Expectations from Vendors/ NDs 

Partners hailed the support received from brands and national distributors during the lockdown. However, this year they expect OEMs and NDs to be more supportive and flexible in terms of price, product availability and credit policies.

“We expect the vendors to give us the same level playing field for all the categories of products to compete with the online channel. The volume and reach of E-Commerce companies are much faster than the conventional channel. Therefore, we need to be given the same level playing field so that our business also grows at the same pace. We also want brands to give us the equal opportunity in terms of price and product exclusivity, which they offer to online channel”, said Mr. Ankit Dugar. 

Adding to the point, Mr. Amit Mittal said, “We expect NDs and OEMs to be flexible in term of their credit policy to help us serve more clients. Also, they should ensure the timely delivery of the orders so that we do not miss potential customers.”

Apart from support in terms of price, credit and inventory, partners also voiced out the allocation of marketing budgets. “Vendor management allows us to build a relationship with NDs and service providers that will strengthen both businesses. The process should be properly structured so that it is a win-win for both sides. Secondly, distributor expectation in marketing should be based on a mutually beneficial partnership. We expect both OEMs and NDs to support us with product, market information, training and marketing support, said Mr. Nilesh Shah, Director of Pune based Komal Systems. 

Pointing out the serious issue of unavailability of stocks at a local market, Mr. Debashis Kunti said, “Many vendors have the policy of allocating certain SKUs to specific NDs. I think this is a rigid strategy and calls for removal. Such step creates obstacles in the way of partners like us as we are not able to fulfil customers’ requirements due to shortage/unavailability of stocks. Secondly certain NDs block material in some regions and hence, we lose potential business. NDs should have flexibility in terms of inventory stocking in their respective branch warehouse.”

Partners also called out prominent PC brands to fulfil the government norms for local manufacturing so that they can also participate in government tenders through GEM portal.

Support from RP tech India 

Partners lauded RP tech India for its value-added support during the lockdown. The company was first to launch the Green zone and Orange zone offers to allow partners kick-start their business. RP tech India also conducted innovative campaigns to promote WFH and LFH solutions. All these efforts helped partners to liquidate their stocks and bring their business on track.

“The support from the RP tech has been fabulous, especially during the lockdown they supported us through various schemes and offers. They should make a single point of contact and help partners to manage buying from any branch at any city so that we can fulfil our multi-city orders”, said Mr. Amit Mittal. 

Hailing the RP tech team, Mr. Nilesh Shah said, “RP tech is the best distributor in the IT market and I am working with them for more than 15 years now. They are very flexible and helpful. Even local team and product managers directly work and coordinate with us, which improves confidence and help us to focus more on RP tech product line.”

While appreciating the work culture at RP tech, partners also gave some valuable suggestions to the company. “RP tech India has a very friendly culture and we have very easy access to their senior management, Brands teams and product heads. They always help us to get business done at right time and the right place. However, they should focus more on channel business and give us preference in terms of business and stock allocation”, said Mr. Ankit Dugar.

Another partner, Mr. Debashis Kunti said, “RP tech should increase stick availability in Kolkata and also they should reconsider their existing credit policies.”

“We are a very old and prominent partner of RP tech India and our experience with them has always been excellent. They should conduct regular events for gaming products and target their marketing activities to youngsters who are target buyers of Gaming hardware and accessories, said Mr. Tarun Aggarwal. 

2021: Year of Hope

As a business theme of RP tech India this year, 2021 brings new hopes and opportunities for the IT and channel business. Innovation and adaptability will be the success defining factors in this year, hence it would be interesting to see how channel partners leverage the growth opportunities in the New Normal.

D-Link creates impact through its CSR efforts in Healthcare domain

Mumbai, 29th December 2020: D-Link (India) Limited one of the leading networking brands in the country through its Corporate Social Responsibility (CSR) wing has been working relentlessly on various social welfare projects with focused efforts on community wellbeing & sustainable development.

 

In recent times the D-Link CSR team has been working with various organizations & institutes in the healthcare space. These projects are targeted towards providing quality healthcare to those from socially marginalized and deprived sections of the society. In its earnest attempt to bring about change through its CSR programs D-Link has made some significant contributions like providing Advanced Life Support Cardiac Ambulance to a hospital, donating over 8 Dialysis machines to various medical centers, supporting government healthcare initiatives including the PM Care Funds, and much more.

D-Link CSR efforts in Healthcare domain

Expressing his view on healthcare initiatives under the CSR purview of the organization, Mr. Tushar Sighat, MD & CEO – D-Link (India) Ltd. said, “A small effort is all it takes to make a lasting impact. We recognize that our actions as a responsible corporate entity can lead to progressive change in the society that we operate in. At D-Link, Social welfare is an integral part of our value system. Our commitment to Corporate Social Responsibility (CSR) is focused on initiatives that make a constructive contribution to the community. Healthcare is one such area that we have been extensively working on, and we look forward to helping those in need”

 

Some of D-Link’s earnest CSR activities in the Healthcare sector in recent times

  • Daulatbanoo Merwan Khodadad Irani Dialysis Centre – Sponsored dialysis machine
  • PM Care fund – Committed Rs. 35 lacs in nations service towards its fight against COVID-19 Pandemic in India
  • Donation towards CM COVID Fund (Maharashtra) – Contributed Rs. 20 lacs to support the state government tackle the impact of the coronavirus pandemic
  • TATA Memorial Hospital – D-Link contributed Rs. 5 lacs to TATA Memorial Hospital towards procurement of Personnel Protective Equipment (PPE) for COVID-19 outbreak preparedness at the hospital
  • Lion Kartar Singh Hospital – D-Link donated Dialysis unit
  • Jiwdani Dialysis Center – D-Link donated Dialysis unit
  • Masina Hospital – D-Link donated an Advanced Life Support Cardiac Ambulance
  • Lion S.P.Jain Eye Hospital And Diagnostic Centre – D-Link donated Vision Screening Machines to the hospital
  • Shree Multan Sev Summit – D-Link sponsored a couple of Dialysis machines that have been installed at BSES Hospital in Andheri, Mumbai.
  • Prabhodan Dialysis center – D-Link offered financial assistance to the center.
  • Ramakrishna Mission Hospital & Charitable Dispensary – D-Link sponsored medical & dental equipment’s
  • Holy Spirit Hospital – D-Link sponsored Color Doppler Unit

 

D-Link strongly believes technology is an enabler in building a sustainable society. Over the years its networking innovations have enabled individuals & enterprises with more opportunities, more productivity, and more value. As part of the Corporate Social Responsibility (CSR) program, D-Link has been working extensively on focused welfare projects in the Healthcare & Education space.

PD3220U – MAC Book Pro Companion for Designers and Content Creators

If you are a designer, videographer, photographer or a content creator, you would agree that it is difficult for a display device to match the display standards of Mac Book on mirroring. Well, it changes with PD3220U. Right from its stunning looks to image quality to desent pricing (MRP Rs. 1,34,990) this 4K monitor will look perfect next to your Mac Book Pro. The space grey body matches the Mac Book Pro color while the bezel-less design and small base turns out to be a great option for minimalist-fans.

1

The PD3220U can tilt, swivel, and pivot a full 90 degrees for use in vertical orientation. Height adjustment is just shy of six inches, which matches the PD3200U and gives plenty of options of arrangement on your desk. While the looks are minimalist, but the features aren’t. It is jam-packed with all the features that are relevant to anyone into designing or conducting creative work.

Lightning-Fast Thunderbolt™ 3 Connectivity

2PD3220U comes with all the connectivity ports that a content creator can ask for. It comes with 2 HDMI 2.0 ports, Display Port, 2 USB-A 3.1 ports, a microUSB Port and two USB Type-C Thunderbolt 3 ports. This means, a professional creator can use multiple types of devices and yet see the content seamlessly on BenQ PD3220U monitor. Thunderbolt 3 also lets you extend content on up to two 4K monitors while transferring video, audio, and data seamlessly. Thunderbolt 3 ports allow for video passthrough and power delivery up to 45 watts.3

In keeping with the design of the monitor, the menu system is also simple. Under the bottom right corner of the screen is a four-direction joystick, two quick selection buttons, and a power button. The left quick selection button gives you quick access to color mode swapping, while the right button brings up inputs. A click of the joystick offers quick access to brightness control, which is convenient. From there, you can jump into the deeper menus, which include numerous color modes like Display P3, DCIP-3, sRGB, Adobe RGB, M-book, no Blue Light mode, and more. “M-book” is explicitly for connecting to a MacBook, while the others will depend on the color space you’re working in.

Stunning and Accurate Display

PD3220U has stunning 4K UHD IPS display with 3840 X 2160 resolution. With the large screen size of 31.5”, the display becomes all the more mesmerising. The default mode is Display P3 (95%) which is also the mode for all Apple Devices – iPhones and MacBooks. Thus, the way you see content on MacBook, the same color gamut is applicable to PD3220U. For those who would like to work on content in modes other than Display P3, the monitor also has 100% sRGB. It comes with 300 nits Brightness and Native Contrast of 1000:1.

The most useful, however, is a mode called M-book. According to the company, it features very similar color reproduction to Display P3, except with a tweaked white point to make images appear better on displays. The result is a very enjoyable viewing experience with the same great colors, except with more adequate brightness and contrast.

All DesigneVue Monitors by BenQ, including PD3220U, come with Factory Calibrated colors supported with report. It is CalMAN Verified and Pantone Validated. That means, you can get to work straight out of the box.

Other Additional features4

For the record, further colour space modes include Rec. 709, along with an HDR mode and CAD/CAM, Animation, Low Blue Light and Darkroom modes, among others. 10-bit per channel colour is also on offer. Speaking of HDR PD3220U has HDR10 ‘content support’. Thus, you can view HDR content with correct colours, which is very useful from a content creation perspective. At 300cd/㎡, the PD3220U is likewise far from the brightest display out there and isn’t capable of true HDR visuals. But then that’s not what this display is for. It’s for content creation, not content consumption

PD3220U comes with HotKey Puck G2 that makes life easy. PD3220U’s newly designed Hotkey Puck G2 lets you customize shortcuts to your preferred features. You can set three single-function keys and a rotation key to the function of your choice. The dial lets you easily adjust the brightness, contrast, and volume of the monitor. Simply press the return button to go back to the previous settings.5

There are two speakers built-in, but they’re not much use. Listening to music through a tin can is no fun, and that’s what you get here. Some monitors don’t have speakers at all, so it’s hard to criticize the PD3220U too much.

Final Word

BenQ PD3220U is built for creative professionals who are mainly Apple-Oriented. However, it does not restrict to only MAC Book users. It comes with features that can work equally well for others too. Thus, it is a must-have for dedicated MAC Book Fans while being a great deal for Window Users too. Priced at an MRP of Rs. 1,34,990 PD3220U is great option for professional content creators.PD3220U – MAC Book Pro Companion for Designers and Content Creators (1)

Creative Technology Launches Creative Stage V2 in India

December 08, 2020, Mumbai, INDIA – Creative Technology today announced the release of Creative Stage V2, an upgraded successor to the well-received Creative Stage which packs some nifty new features. Debuting with new audio technologies powered by Sound Blaster and sporting bigger dimensions, it offers users not only better and clearer audio, but also wider surround soundstage that delivers more bang for the user’s buck with high-quality audio at a pocket-friendly price.download

 

The Stage V2 packs a bigger audio punch and features better connectivity than its predecessor.

 

With the new Clear Dialog audio technology, users can hear each syllable clearly without cranking up the volume as the spoken dialogue is extracted and amplified without compromising the ambient effects. On top of that, the Surround technology adds an expanded soundstage to offer the ultimate movie experience right at the comfort of one’s home. Fitted with two custom-tuned mid-range drivers along with a powerful subwoofer, the Creative Stage V2 can fill the living room with rich audio and impactful bass that will bring users closer to the action.

 

Creative Stage V2 also comes with a wide range of connectivity options —TV ARC, optical, AUX, Bluetooth, and even audio streaming via USB— making it a one-stop audio entertainment system for devices including TVs, computers, mobile phones, or even gaming consoles. In addition, the soundbar is conveniently accessible via remote control, and users can switch input sources, adjust treble and bass settings as well as toggle Surround and Clear Dialog on or off with a simple press of a button. With a sleek and minimalistic design, the Creative Stage V2 can fit right into any room and be wall-mounted to deliver a truly immersive audio experience.

 

Pricing and Availability

Creative Stage V2 is priced at the MRP of INR 17,999 but will be available at the attractive MOP of INR 9,999 on Amazon and Flipkart around the third week of December 2020.

For more information, visit creative.com/stagev2

 

About Creative

Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for driving the multimedia revolution – which established a user base of 400 million – Creative drives digital entertainment with cutting-edge audio solutions that include premium wireless speakers, wireless headphones, powerful audiophile-grade digital amplifiers and next-generation home-theatre systems. Aiming at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets, Creative continues to reinvent the Sound Blaster, with its ground-breaking Sound Blaster Roar series and USB-audio class of products such as the Sound Blaster X7.

 

In 2016, Creative unveiled the X-Fi Sonic Carrier: a brand-new concept in hi-res audio and video delivery for home entertainment. This technology powerhouse dubbed ‘the soundbar of the gods’ personifies the Audio of Tomorrow.

 

In 2018, Creative launched an all-new game-changing technology for headphones called Super X-Fi® Headphone Holography. This technology uses computational audio to recreate the listening experience of a high-end multi-speaker system in a professional studio and delivers the same expansive experience – with the same original depth, detail, realism, and spaciousness – in headphones. Super X-Fi further uses Artificial Intelligence to compute a custom audio profile based on a person’s unique anthropometry. Super X-Fi has won multiple accolades worldwide, including an unprecedented 23 awards at CES 2019-2020.

RAEGR launches MagSafe-compatible ‘MagFix’ chargers, mounts and cases for Apple iPhone 12 series

Wirelessly charge your Apple iPhone 12 and protect them with MagSafe compatible cases.

Bengaluru-based homegrown consumer lifestyle technology brand RAEGR is extremely excited to announce their new range of MagSafe-compatible ‘MagFix’ accessories for the Apple iPhone 12 lineup. The range of accessories includes MagSafe-compatible home and car mount wireless chargers, and a selection of transparent TPU hybrid Cases, soft Silicone cases, and Aluminium bumper cases that support MagSafe charging and mounting.

Commenting on the new range, Ajesh George, MD, RAEGR said, “MagSafe is the real innovation that happened in the iPhone 12 series. Our MagFix range of accessories can cater to a wide range of MagSafe applications like Wireless Charging and Mounting both in-home and car. We will be adding more items to this range soon.”

RAEGR produces some of the finest accessories for Apple’s iPhone 12 range and offers the highest quality along with premium aesthetics. As the new iPhone 12 series feature MagSafe wireless charging, RAEGR brings you two types of MagSafe-compatible MagFix 15W chargers for use in your home, office, or vehicle. Additionally, RAEGR’s MagFix iPhone 12 cases provide adequate protection to your iPhone 12 without compromising on style, quality, and supports MagSafe charging and mounting.

RAEGR’s iPhone 12 series MagFix accessory lineup is as follows:

RAEGR MagFix iPhone 12 series Home/Office Wireless Chargers:

The RAEGR MagSafe-compatible MagFix 15W wireless chargers are available in two variants – ‘RAEGR MagFix Arc M920’ and ‘RAEGR MagFix Arc M900.’ While both are functionally the same, they only differ by design. Arc M920 has a metallic build while M900 has an ABS build. The wireless chargers feature an array of magnets around the wireless charging coil and are optimized for alignment and efficiency and ensuring that it does not slip off the phone while charging. This also helps improve the wireless charging for a better, more efficient experience. The chargers are compatible with the entire Apple iPhone 12 series and use 20W PD or QC2.0/3.0 power adapters for the best charging speeds. Lastly, the RAEGR Arc M920 and M900 feature exclusive multi-functional intelligent protection technology to protect your device from overcharging, over-current, over-voltage, overheating, and short circuits. Both chargers are priced at Rs 1,999 each and come with an industry-leading warranty of 1 Year + Extra 6 months on registration/activation.RAEGR_magFix image

RAEGR MagFix iPhone 12 series Car Mount Wireless Chargers:

The RAEGR MagSafe-compatible MagFix car mount wireless chargers are also available in two variants – ‘RAEGR MagFix Arc M1300’ and ‘RAEGR MagFix Arc M1220.’ Similar to each other in every aspect, the two again differ in design. Easy to mount on to your car’s AC vents, the MagFix Arc wireless charger mounts allow you to easily snap on and pull off your iPhone 12 without the need for any clamps or holders when using the phone with a Magsafe /MagFix case or without any case. The mount features an upgraded vent clip, with a vent hook and grip locking ring that holds your smartphone securely on an air vent in your car. Both car mounts feature up to 360° rotation so you can use the iPhone in horizontal and vertical orientations, and also up to 60° angle movements for optimal viewing convenience for both the driver and co-passenger. Lastly, the chargers can wirelessly fuel your iPhone 12 with up to 15 watts of power using a compatible car USB charger/adapter capable of up to 20W of power output for maximum efficiency. Both chargers are priced at Rs 2,999 each and come with an industry-leading warranty of 1 Year + Extra 6 months on registration/activation.

RAEGR MagFix iPhone 12 series Magnetic Cases:

The range of MagSafe-compatible MagFix Magnetic cases is available for all four Apple iPhone 12 variants. Built with care using premium materials, the RAEGR MagFix cases ensure maximum protection and premium styling for your phones without compromising charging efficiency. Each case is compatible with MagSafe charging standards and allows you to snap on Apple’s MagSafe chargers and Wallets, as well as MagFix Chargers and Mounts. The cases feature precise cutouts and responsive buttons that allow easy access to all buttons, ports, controls and sensors. Lastly, the cases feature sufficient raised edges to lift screen and camera from flat surfaces to protect the front screen and back camera from shattering. The cases are available in variety of colors for iPhone 12 series including Transparent , Black , Cobalt Blue colors etc . The RAEGR MagFix Magnetic cases are available for a price of Rs 1,499 each. Also the Edge Armor Aluminium bumper cases priced at Rs.999 are for people who want a minimal case for showing the full beauty of iPhone 12 , and leaves the back open for mag-safe mounting and charging. All the case range come with an industry-leading warranty of 1 Year.

About RAEGR:

RAEGR is a consumer tech accessory brand that offers a wide range of lifestyle and tech products. The product catalogue includes Wireless Chargers, Bluetooth Audio such as Speakers, Headphones and Earphones, Smartphone Cases and Mobile Accessories. RAEGR Wireless Chargers have been ranked the best in their category on Amazon India. The brand introduces innovative and high-quality products based on customers’ needs while maintaining excellent value and satisfying customer experience. The brand is owned by Georgian Enterprises, Bangalore.

Experience their products at www.raegr.com, Amazon India, and Flipkart.

Petonic Infotech pips consulting giants like Ernst & Young (EY), KPMG, Deloitte and PwC to get mandate for promoting project ‘Hilans’ from Uttarakhand Govt

Petonic Infotech pips consulting giants like Ernst & Young (EY), KPMG, Deloitte and PwC to get mandate for promoting project ‘Hilans’ from Uttarakhand Govt

India, 22 December 2020: Petonic Infotech Pvt Ltd a professionally managed, fast growing Indian consultancy Company, headquartered in New Delhi has pipped consulting giants including Big 4 consulting firms like Ernst & Young (EY), KPMG, Deloitte and PwC to be appointed as the nodal agency by Integrated Livelihood Support Project (ILSP) to promote brand ‘Hilans’ as a farmer friendly initiative that helps farmers to brand and market their produce for better realization. 

 

ILSP is a joint venture between Uttarakhand Gramya Vikas Samiti (UGVS) and International Fund for Agricultural Development (IFAD), undertaking projects to be implemented in 44 blocks and 11 hill districts of Uttarakhand under the Department of Rural Development of the Government of Uttarakhand. 

 

ILSP has been formed with an intent to reduce poverty by enabling rural households to take up sustainable livelihood opportunities integrated with the wider economy. 

 

Petonic Infotech is among the very few management consultancy firms in the country to have taken up a project of this scale which until now used to be the prerogative of multi-national consulting firms including the Big 4. 

 

The mandate for Petonic is to provide comprehensive services to create brand awareness and adequate marketing strategies for products like pulses, spices, honey, sugar, tea, soaps and other FMCG goods produced by the local farmers of the State. It also includes provision of complete marketing collaterals and strategy such as preparation of Business Plans, Pitch Decks and development of a comprehensive Financial Model for brand ‘Hilans’.

 

The marketing and sales plan to be provided by Petonic would encapsulate seven aspects including products, pricing, promotions, place, packaging, positioning and people involved. It would also develop a comprehensive campaign including a series of advertisement for communication with the target audience.

 

In line with the capabilities of Petonic, the mandate also requires it to present detailed financial projections including forecast of future revenues and expenditures of the project. That apart the company would also be instrumental in setting up a strong Distribution Channel including setting up of Internet/Franchising/Wholesaler-Retailer network and appointing of sales staff, Direct marketing and setting up of own stores.

 

Commenting on these developments, Mr. Yuvraj Bhardwaj, CEO at Petonic Infotech said “we are very happy and proud to collaborate with ILSP which gives us an opportunity to serve our farmers and help improve the livelihoods of communities that have the capability to develop and grow the best of the produce but lack support in marketing them and deriving best prices.”

 

Petonic would also be required to develop cross channel marketing by ensuring the brand’s exposure across social media platforms, mobile apps, websites, through email and word-of-mouth recommendations.

 

Dr. Ahmed Iqbal, Additional Project Director of Uttarakhand Gramya Vikas Samiti (UGVS), a Project Management Unit set up by the Government of Uttarakhand with support of IFAD funded Integrated Livelihood Support Project (ILSP), summarizes the vision of the State for ensuring livelihood and food security to farmers of hill districts. “The brand, Hilans is symbolic of the soaring aspirations of young, resilient farmers of Uttarakhand seeking to empower the consumers by bringing fresh, natural and healthy choice directly to their homes. The choice of a professional consultancy like Petonic, was a conscious decision that would enable ILSP to leverage modern age lean and efficient business management practices to the best interest of our farmer collectives. ILSP seek to build upon this collaboration and dwell upon the Journey together telling the world what Hilans has to offer – a chance to give back to Mother Nature and her long -forgotten children.”

 

About Petonic Infotech

Petonic Infotech Pvt. Ltd is a professionally managed, fast growing mid-sized Indian consultancy Company, with its corporate Headquarters at New Delhi, India with a representative office in Dubai, UAE. Petonic works extensively on providing consultancy and IT Projects of the Government including E- commerce, System Integration, Control Command Centre, Defense & Homeland Security segment in particular. Its business is primarily focused on consulting and designing business solutions, building IT infrastructure, multi-technology, multi-Location system integration coupled with Onsite Warranty & AMC services, implementation of turnkey projects on global basis for large PSUs. It also works as Enterprise System Integrators, providing Security & Surveillance Solutions and reselling of IT and Telecom Hardware & System Software.

            

Petonics’ team is well equipped to deliver high quality business valuations as well as sophisticated and user-friendly financial models backed by its vast exposure and experience in performing business valuations and designing and building financial models for multinational companies. Its methodologies, collaborative approach and on the ground experience has proven to generate sustainable solutions for its clients.

 

About Uttarakhand Gramya Vikas Samiti (UGVS)

Uttarakhand Gramya Vikas Samiti (UGVS), registered in 2004 under The Societies Registration Act 1860is a public society promoted by the Department of Rural Development, Government of Uttarakhand for execution of livelihood projects. The society was involved first in execution of Uttarakhand Livelihood Improvement Project for Himalayas (ULIPH) (2004-2012) and on the same lines has undertaken execution of the Integrated Livelihood Support Project (ILSP).

 

The Chief Secretary of Government of Uttarakhand is the Chairman of the UGVS General Body. Additional Chief Secretary/ Principal Secretary/ Commissioner Forest and Rural Development (FRDC), Government of Uttarakhand is the Chairman and the Secretary – Rural Development of the Government of Uttarakhand is the Vice-Chairman of Uttarakhand Gramya Vikas Samiti Management Committee.

 

About IFAD

International Fund for Agricultural Development (IFAD) was established in 1977 as the 13th generalized agency of the United Nations Organisation. IFAD works towards eradication of rural poverty and hunger. It gives low interest loans and grants to emerging countries. At present, IFAD has 172 member countries.

India is a founding member of IFAD. India is among the biggest donor as far as both monetary help and corporate strategy commitment as an individual country to IFAD’s Executive Board.

 

IFAD has been working in India for over 30 years. Currently, its key opportunities programme is completely lined up with the administration’s strategy structure of multiplying ranchers’ livelihoods in genuine terms by 2022. 

 

IFAD works at the grassroots level, focusing on the least fortunate minor farmers, ladies, youth, landless individuals, tribal networks and scheduled castes. Its undertakings have reliably handled auxiliary issues, such as socio-cultural avoidance, absence of admittance to regular assets, rural and quality public administrations, just as market asymmetry and feeble bargaining power of smallholder producers.

                                                                                                   Yuvraj Bhardwaj_CEO, Petonic Infotech

Ambrane launches Wireless Sports Neckband Earphones with HD stereo sound and Voice Assistance, exclusive to retail stores

India’s leading Mobile Accessories brand, Ambrane, maps an aggressive roadmap for the Retail Markets in India. The brand expanded its Audio product line up with the launch of ‘Elite’ neckband earphones with HD stereo sound, exclusive to the retail stores. Priced at Rs. 1299/- the product comes with 365 Days warranty.

Featuring dynamic sound drivers, the neckband captures the most subtle audio waves. It offers powerful bass and crisp treble, perfect for different music styles and frequencies. They ensure crystal clear wireless transmission in true HD sound. The neckband comes with IPX4 sweat resistance and connects seamlessly to any Android or IOS device via Bluetooth V5.0.Ambrane Elite Wireless Earphones

Elite comes enabled with one-touch Voice assistance, that works with Siri and Google with a click of a button. Ergonomically designed, the neckband with its flexible head and inclined, in-the-ear fit, ensures day-long comfort. Its Invisible Nano coating technology protects against sweat during workout while the ear hooks secure the earphones from falling. The durable and comfortable design ensures that earphones always stay in place while running, jogging, or at Gym. When not in use, the magnetic clasps keep the earphones together to give tangle-free wear around the collar.

The 135mAh battery gives an impressive backup of up to 6 hours.  Speaking on the plans for India, Mr. Ashok Rajpal – Director, Ambrane India said, “Ambrane has enjoyed a strong foothold in the online space. With a growing portfolio and widening product range, we now want to explore the retail store route more aggressively, be seen at the right touchpoints to give the first-hand experience to the users. We already have over 7000+ retail stores in India, by the end of 2021 we aim to reach  10000+ stores covering across India.”Ambrane Wired Earphone - EP-2000

The headset has a three-button in-line remote control and a microphone. The remote control gives you the liberty to manage calls and music hands-free, without having to access the smartphone. It also allows users to control music and activate voice assistance from the remote control. Lightweight and tangle-free, the neckband earphones provide a dynamic audio experience up to 10m distance.

Along with Elite neckband, Ambrane also launched EP2000 Wired earphones as its demand is still persistent in the Indian market. The wired earphones give you a true sound experience which makes you feel every beat. Along with superior sound quality, it comes with an in-built mic for clear calling experience. It features extra soft ear tips for long hours of comfortable use. The product priced for Rs. 499/- is already available with retail stores.